After the release of "WoW Classics" last month, the development seemed very smooth, the players returned to Azeroth, and even the endless queue time did not stop their enthusiasm. According to Superdata, many players who play nostalgic services are users who have not previously subscribed, and their rewards have greatly increased their subscription revenue.

Superdata's latest report shows that the game's subscription revenue "increased by about 223% in August compared to July." This is enough to make the game leap to the analyst's PC revenue list, only in the legend behind Dungeon Fighter Online and the League. World of Warcraft is the seventh-biggest box office in July.

Although World of Warcraft does seem to do all the right things for Blizzard, Superdata reports that the total revenue generated by the game in August is still not high, compared with Blizzard Azeroth after Blizzard released "Battlefield" last year. expansion. It is very likely that we will soon see the number of subscribers dropping sharply again, because the fun of returning to the classic World of Warcraft may be a one-off novelty for many returning players. We will have to wait and see. This is not only a re-subscription of users, but also a significant service growth compared to the services of the past five years.

With this growth, World of Warcraft entered the top three PC sales in August, second only to League of Legends and Dungeons & Warriors. In July, World of Warcraft ranked seventh, and in June it did not enter the top ten. Superdata also ranked Blizzard's total revenue based on Western markets, excluding a large portion of its global business, which may be due to the use of different payment models in Eastern countries. It seems that other games are based on their global income, because "Western" is only mentioned in World of Warcraft and Hearthstone. Pokemon Go's sales hit a new high, reaching $176 million in August and breaking peak revenues when it was released in 2016. “PokémonGO created $176 million in August, the highest since the peak in 2016.” "Part of the reason for the outstanding performance is that because Niantic took full advantage of the most powerful month in the game, a series of in-game events took place."

Despite the success of WOW Classic, it does not exceed the history of World of Warcraft. Total revenue in August was still lower than Blizzard's same period last year, when the new expansion pack "The Battle of Azeroth" was officially released. Of course, maybe the income in September will be higher than in August, let us wait and see.

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